How we document every case

Every case published on this site will include these elements. If one is missing, it's a placeholder — not a real result.

Identifiable client

Real name with brand authorization, or "confidential client" when the client prefers it.

Exact period

Start and end date of the measurement — not a vague range like "within weeks."

Starting point

What state we found the profile in: categories, reviews, starting positions.

Intervention

Exactly what we did and what we didn't touch, so the result is attributable.

Metric & source

Where each number comes from — Google Business Profile Insights, Search Console, or the client's own report.

Limitations

What external factors could have played a role (seasonality, competition, Google updates).

First case studies, in progress

We haven't published case studies with our own figures yet, because we don't want to show a number without the source and context behind it. If we've already worked together and you'd like to be featured here, reach out — we'll document it together with your authorization.

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